Reading for More

Remember when you were a kid, and learning to read was a big deal?  Most kids struggle over words that are spelled oddly or ones with too many syllables.  Perhaps that’s why it was such a milestone to be able to read beyond a picture book. When those little kids grow up, though, instead of getting cozy on the couch with a book, they’re more inclined to sit on the couch to watch TV.  What’s happened to the art of reading?

Reading for Information

Fifty years ago, some made their living by going door-to-door selling encyclopedias.  Nowadays, very few families have those in their homes. In fact, many children have now clue what one of those is. 

Nowadays if we want quick information, a fact or a definition, we pull out our smartphones.  The response to your question appears on the screen more quickly than even Marian the Librarian could deliver it.  We rely on phones rather than on libraries, and soon, sadly, those might even go out of style. Most people don’t enjoy the spirit of the search; instead, they want the information pronto.  They’ve got a good point.

Reading for Knowledge

There’s a difference between information and knowledge.  Information is a fact, in a paragraph or two. Knowledge is learning more in depth about a topic.  Once again, people rather reluctantly reach for a book to learn more about a topic. Even students at universities nowadays read their course books online, a few chapters from each.  Reading is reading, though, whether the book is an electronic version or a hard copy. Instead of reading, though, many people want to see the book in moving parts, so they’ll scroll through the Internet and find a video and watch that. 

Well-read people seem to know a little something about everything.  Sure, you can do the same by reading the blurbs on the Internet. They might argue that books are out-of-date almost as soon as they are published, that knowledge doubles every 12 months, so how can books keep up?  It’s much easier to update a website. They’ve got a good point.

Reading for Relaxation

Here’s the missing element.  Back in the day, people would find it comfy-cozy to relax with a book, allowing their minds to create the pictures described by the author, whether the book was fact or fiction, history or fantasy.  Some would promise themselves to get up and do other things after reading just one more chapter. Still others would go beyond that and stay up all night with a book that had a stranglehold on their imagination, oblivious of the time.

You might remember books like that which kept you captivated.  This next generation may not have that same experience, especially when you look at today’s numbers of today’s adults.  Studies show that the average American reads 3 to 4 books a year, although the typical person reads 12. In fact, most adults will read only 200 books in their entire lifetime.  By comparison, if a bibliophile read a book every day for 73 years, he would have read 26,000 books. To most, the enormity of that is exhausting. They’ve got a good point.

No matter what the reason, reading is an essential activity.  By doing so, we flex our thinking, widen our perspective, and keep in the know.  Perhaps you’ll never read a book a day, but be sure to pick up a book a couple of times a year to learn more about yourself, about the world, about business.  Once we’re finished with our formal education, we get to choose what we read – so find a genre that intrigues you, and keep feeding your mind with books of some type or another.  Lifelong learners keep reading to learn more.

Want to learn more about getting the word out there about your product or service?  Ironically, we don’t introduce you to SFM by handing you a book. Instead, we’ll give you a LINK to our website, so that you can see for yourself.  Even the fine print will tell you that our software can make your sales campaigns well-read.  Read more so others will read more of what you write. Learn how to market successfully online by signing up to join those folks at SFM.  Now they’ve got a very good point!

Keep Your Business Healthy

To keep our bodies healthy, we are to monitor our food intake, our exercise levels, our sleep patterns, and more.  When something is off-kilter with our health, it throws off the balance, often resulting in illness, fatigue, and anxiety. The health of a business also requires a delicate balance.  Let’s take a look at the elements that play a vital role in the health of your business.

Money Management

If we eat too many calories for our body type and don’t exert ourselves with cardiovascular exercise, our skin stretches to carry those extra pounds on our frame.  Cash flow must be monitored in similar fashion. Too often, a small business owner will see the sales numbers and think that’s pure profit. Not so. One must take into account the cost of doing business – the expenses behind making that sale.  There’s quite a long laundry list from taxes to insurance.

A quarterly audit should be made to check to see that revenue and expenses have a healthy ratio.  When sales are up, impulsive purchases are often made, and then there’s little in the coffers to keep the business going when sales are down.  The pre-tax net profit shows you how much of the revenue you get to keep from what you earned in sales. That number is often disappointing to business owners, but keep in mind that on average, depending on the business, that profit margin hovers around 7% annually.  Doctor’s orders?  Plan your spending wisely and put money aside for savings.

Resource Management

Inventory costs money.  You may not think of it as being inventory if it’s not an actual product on the shelf, but purchases are still being made for your business.  With an online business, you are paying for your Internet connection, a computer, web-based storage space, and more. 

If you are working from home, you are paying for your office and the services necessary for that part of your house.  Another resource we forget to put a price on is time. Depending on revenue, every hour you put into running your business may not show up on your paycheck.  Surveys show that 1 out of 10 entrepreneurs work more than 70 hours a week. Monitor your time and consider ways you can maximize how many hours you spend. Doctor’s orders?  Learn ways to streamline your resources and make good use of your time.

Personnel Management

Should you have either an assistant or a team of people, these folks need training and care.  New team members need an orientation so that they can get up to speed more quickly. Those who have been in place for awhile need occasional training to keep them at their best.  Employees work more efficiently with feedback on their performance so they’ll know how to do what they do even better. To keep your team humming along happily, an occasional bonus or raise or holiday gift recharges employee satisfaction.

Plus, you need to care.  Ask about their day. Find out if Johnny Boy is running the bases during his softball games.  See if Susie Q is still out-swimming everyone else on the team. Of course, you must keep a dividing line between being in the know and meddling, but asking employees questions like that gives them the sense that you care about their lives beyond 8 to 5.  Doctor’s orders?  Take good care of your people and they’ll take better care of your business.

Having a healthy balance of the details of your business helps everything run more smoothly.  Do what it takes to perform well and to achieve success. We can help you with the health of your business.  How? Learn to flex your muscles with SFM.  This lead generation software can get your business in tip-top shape when it comes to leads, inbound marketing, and sales.  Doctor’s orders?  Manage your business even better by using a complete system that’s intuitive, clean, and loaded with features. 

Don’t Snooze? You Lose!

We all have 24 hours in our day.  It’s a shame to waste any of that valuable time sleeping, right?  Some people pride themselves in getting away with 5 or 6 hours a night or fewer.  They keep jacked up with caffeine and energy drinks. Their hero is Thomas Edison who slept as little as possible and kept the night away with incandescent light.  Or Charles Lindbergh who stayed awake 33 hours to make the first solo trek across the Atlantic in his propeller-driven plane. Staying awake gives you more time to your day and night.  You can get more done. You’ll manage your life better. Nope. You don’t snooze? You lose. Here’s why.

Your Body Will Tell You

Even if you are off the clock when it comes to the recommended 7 to 9 hours of sleep each night, your body is not.  As a result, when you stay awake for longer, it revs up the engine telling you it’s hungry. You might think that if you don’t go to sleep early, you’ll burn more calories and lose weight.  Right? Nope. You may actually eat more when you sleep less because that hunger cycle kicks in an extra time – or two – and gain weight!

Also, your body regenerates at night.  Cells need to be replaced. Muscles need to relax.  Food needs to be digested. When your body is in overload and sleep-deprived, things start to break down.  Maybe your feet get in the way when you’re walking. Maybe that table appears out of nowhere and gives you a wallop of a bruise.  You may get sick more often. Your body is telling you it needs more sleep.

Your Mind Will Tell You

Forgot that person’s name?  It’s pretty embarrassing when it’s your neighbor – or worse yet, a family member.  Can’t remember what you needed at the grocery store? Your memory may crap out on you when it doesn’t get enough rest.  It can be more challenging to focus on the details or pay the proper attention to a situation when it’s tired. 

Another part of your mind that may falter is the ability to make decisions.  You can lose track of time. You may not be able to react quickly to a situation or perhaps even follow a procedure step-by-step.  Worse yet, your mind may play volleyball with you when you’re trying to make a decision – not being able to figure out which side of the argument has more merit.  Your mind is telling you it needs more sleep.

Your Emotions Will Tell You

You may think you are not tired, but you really are.  Because of that, your emotions may be closer to the surface than normal.  Perhaps you’ll be more impulsive – shopping more, smoking more, drinking more. 

Lack of sleep can also add weight to how you feel, putting you on an emotional rollercoaster.  Sure – when you feel good, you feel very very good – but when you feel bad, you feel horrid. You may be quick to anger, overreacting to the details of life.  You may become frustrated and disenchanted sooner rather than later. You may have conniption fits over things that don’t really matter. What’s going on here? Your emotions are telling you they need more sleep.

Sleep deprivation can wreak havoc on your life.  Without using your body, mind, and emotions to their full upbeat capacity, other things can happen when you are sleep-deprived.  The same thing can happen to your business if it is promotion-deprived. People need to know about the products or services you offer.  Don’t let your business sleep! Instead, put it on snooze-control with The Six Figure Mentors software that tells the world out there that you are not sleeping on the job.  Instead, sleep through the night and let this software work for you around the clock. Chances are that you’ll sleep much better!

Lessons from the Rich & Famous

They’ve done well.  They’re richer than rich.  They’ve either been in the right place at the right time, but more likely than that, they’ve got strategies and techniques that have served them well.  Let’s find out what they’ve learned along the way so we might follow in their financial footsteps. Here are three lessons from the rich and famous.

Don’t Spend It All

This practical advice may seem a tad bit obvious.  The rich are rich because they don’t spend their money – or at least they don’t spend all of it.  Too many folks live paycheck-to-paycheck, doing their level best to stretch what they have to pay for what they owe. 

Instead, it’s best to slim down expenses to live in the minimum so that more money gets put in savings to the maximum.  Part of the responsibility of earning money today is providing what you’ll need tomorrow.

Plan How to Spend

Even the wealthy have a budget.  If they don’t plan their expenditures, they might end up like Mike Tyson.  After buying 110 cars, a few Bengal tigers, and a $2 million bathtub, his debts overwhelmed him.  Put a plan in place, so that you’re not always worried about whether you’ll have enough money. 

Figure out how much you need and then before you put the rest in the bank, set some aside for the extras.  Maybe you’d like a night on the town or you know that your vacation is coming up or you holding a dinner party for your close friends – use your extra money for those.  Set a certain amount to put in the Extra Jar for each week – and then stick to that amount. Should you not spend it all in one week, roll it over for next week. The extra things in life are often the most memorable.  Be practical with the amount you set aside, but don’t be stingy with yourself either. 

Take Risks

Don’t be foolish with this advice, mind you, but it’s important to make changes if you wish to have changes.  Dare to take risks with your career, investing in yourself – perhaps with additional training or education, making a move to a new location, competing for advancements to work your way up the ladder.  Try new things. Should you have an idea that you think you could market, move forward and give it a try. Learn from your mistakes so that you don’t make them again, but allow for error – that’s often the way we learn more.  Believe in yourself, and take a leap.

These tips from those who have earned more money than they could possibly spend in a lifetime are worth considering. Another thing worth considering is launching your business online.  We can help you with that. The six Figure Mentors, our lead generation tool, is a way to generate unlimited leads quickly and to let more potential customers know about your product or service.  The rich and famous would certainly give you the thumbs-up for this shrewd business move. See why by clicking THIS LINK and learning more about growing your market share.  That’s the first step to joining the rich and famous.

What’s Next?

Who knows how this little hooligan would answer that question . . . but what about you?  What are your hopes and dreams for your business? Do you have a bucket list for its future – things you want to accomplish, people you’d like to meet, places you’d like to go?  Let’s consider what you might put in that bucket and see how you would answer the question, “What’s next?”

Things to Do

What would you like to do to grow your business?  If your business has been established for a while, you might remember keeping track of everything with pen and paper.  You might have had file folders up the wazoo, crammed full of records about current customers, recent purchases, and business agreements.  Not any more! Think of how computers have revolutionized the business world! What would you like to do so that your business steps up to the next level?  Any items to put on your list of things to do?  Take the plunge and do those.

Places to Go

You can learn much from those who have done well in business, but you can also get guidance from those who have tried this and that and not done so well.  Those stories may give you a different perspective about what might work well for you and your business. Go to some of your local business clubs and see if it’s a good fit.  If so, put their weekly or monthly meetings on your calendar. Check national organizations and choose a conference or workshop to attend. The program might inspire you to make changes to your plan.  The people you meet might share tips and techniques with you. Or maybe you could take some college courses that are specific to business development. Go places to soak in more knowledge.

People to See

We all know folks whose careers have skyrocketed.  Nothing they do seems to go sour. They’ve got a solid business plan, and they seem to be in the right place at the right time, saying the right things and selling the right product.  Anyone you’d like to learn from? There are people out there who share what they’ve learned. Perhaps their book has topped the Best Sellers list or maybe they offer podcasts and online training sessions. It could be that one of your business heroes belongs to the same gym as you do.  Seek them out. Ask questions. Get answers. See where those lessons will take your business.

Maybe, though, to be a billionaire is at the top of your bucket list.  That’s thinking big – and you are to be congratulated! The tactics listed above may get you closer to having that fatter bank account.  Another way is to launch your business online and expand it beyond your locale. You can go way beyond by letting the Internet take you there.  We have step-by-step training for learning how to generate unlimited leads quickly and successfully with our lead generation tool. See how by clicking THIS LINK and getting started on your business bucket list.  

Don’t Do That!

Perhaps mountains are your thing, and you’re an expert at climbing them.  You might scale a cliff every weekend as your sport. Most people, though, would probably never even think of spelunking, worried about a slip and a fall.  Ever wonder what successful people write on their list of things they won’t do? Clinical psychologist and author, Dr. Henry Cloud, researched this very topic and discovered what successful people steer clear of.  Let’s take a look at some of these and compare notes.

Going Against Your Grain

Often in life, we go with the flow, hoping to fit in, trying to please those who matter in our lives.  Doing that is not being true to you. It’s not worth it trying to be like others, to be what you are not.  If that goes on for years, you may even forget who you are. What is the result? You might lose a sense of yourself and not be who you could have been.  TIP:  Hold on tightly to who you are.

Looking Short-Term

We are encouraged to live in the moment, to seize the day, not knowing what tomorrow will bring.  That sounds well and good, but it shouldn’t be part of your important decisions about life goals. Regrettably when we focus on the short-term benefits, we may lose our grasp on the long-term gains.  Those who are successful in life and business look beyond what they are doing now in order to reach future goals. TIP:  Focus on the future to create a brighter tomorrow.

Ignoring Gut Reactions

It’s almost as though we have some kind of meter inside.  We have a gut reaction. Sometimes we just get a sense that someone isn’t who they say they are.  Their promises seem too perfect. It just doesn’t seem right. If you meet someone or hear of a scheme that doesn’t settle well with you, then don’t settle!  Pay close attention to those nudges of skepticism and doubt. TIP:  Follow your hunches. 

Trying to Change Others

People are who they are.  Don’t try to change them. Even though your advice may be based on everything you’ve learned along the way, remember that other people have spent their lives learning, too.  They may have focused on different lessons to become who they are, and that’s the way you should leave it. Even if someone promises a change in behavior or habit, don’t assume that the change will be permanent.  It’s very hard to change, and comments and advice-giving usually aren’t appreciated. TIP:  Love them the way they are.

Doing It the Same Way

We get comfortable with what we know and what we do.  What if our efforts backfire and move us backward rather than forward?  It’s best not to do that again. Tweak it. Learn from what went wrong to get closer to what will go right.  You know the maxim, “Insanity is doing something over and over again and expecting different results.” When you do something exactly the same way, more likely than not, you’ll get the same results.  Try something new. Put some adventure into your steps. TIP:  Move forward with a new plan.

Those are some of the things that successful people have learned not to do.  We can all learn from the wisdom found in their tips. Here’s something that successful people have learned to do.  To use a lead generation tool for their online marketing. Give The Six Figure Mentors a try to see why they suggest it.  You want to be more successful? TIP:  Use the SFM platform to collect leads and optimize your online sales.  

Saving Money is Like Making More

Hanging your piggy bank outside your business won’t help you at all.  Too often the focus for a business is making money, but that’s not where it should stop.  Saving money is actually a way to make more of it. 

Money guru Dave Ramsey reminds us all that it’s important to use real money.  When at all possible, we should pay in cash.  Ramsey suggests that we all should all avoid getting loans and using plastic money, so that interest rates don’t affect the bottom line.  That’s not always possible as a business owner. Let’s take a look at other steps you can take to keep more money in your bank’s business account.

Getting Rid of Debt

Paying off debt takes a good deal of time and money. Interest rates skyrocket the payback amount depending on how much time it takes to settle the debt.   Vow not to let that happen. Instead, use what Ramsey has coined as the Debt Snowball Method. Melt away your debt starting with the smallest amount you owe.  Pay off that debt and then move on to the next one. This approach is encouraging because as these debts get paid off, you will have more residual income to pay off the next debt. What’s important is to get your debt down to zero.  Aim to owe nothing to anyone.

Save Automatically

We all have good intentions.  We figure that once the bills are paid and we look at what is left, we’ll put some of that money into a savings account.  Do better than that. Take a certain amount of your revenue right off the top and put it in a locked-down savings account where funds cannot be easily accessed. That money will grow without your realizing it – when the amount is taken right off the top, it’s not even part of the mix.  Aim to pay your business before you pay anyone else.

Spend Year-End Money Wisely

Your accountant may congratulate you on having a successful year of transactions.  Often then the suggestion is made that some of the profit should be spent. Do this wisely.  Make investments that will help your business run more efficiently and successfully. Perhaps you would like to give each member of your team a holiday gift.  Nice. Being appreciated is most often appreciated by others! Perhaps you would like to upgrade your phones or computers so that those tools can serve you better.  That works, too. Aim to invest extra money for wise purposes.

Ease Up on Energy

Even tiny steps can make a difference to the bottom line.  Just turning down the thermometer by one degree saves money at the month’s end.  Also, bringing lunch to work is generally much more cost-effective than eating out.  Even replacing lightbulbs with the energy-saving LED ones will provide efficient lighting for your office and save money on your electric bill.  Initially the LED lightbulbs do cost more, but they do last longer. Aim to conserve energy to save money.

Give DIY a Try

That’s right. Do It Yourself. Armed with some tools, supplies, and a helpful YouTube video, routine maintenance for your office can be done by you.  Those fees paid to a handyman can add up. Folks who work at the local hardware store will give recommendations for materials needed and often will provide helpful tips for getting the job done correctly.  Aim to do the work yourself rather than paying someone else to complete the task.

The money that you save can be put right back into your bank account.  Remember, though, that money saved isn’t the only asset with generous paybacks.  Saving time also adds value to your business. We can all use an extra hour or two in our day!  There’s a way that you can save time with your online marketing. Let The Six Figure Mentors help you do that.  Take the step-by-step training that we offer so that you can generate unlimited leads quickly and successfully with our lead generation tool.  Join us and launch your business online. Save yourself some time in order to earn more money!

Customers Will Come Back

Will they come back?  Customers will come back, but here’s one of the main reasons why.  Because they were treated well. That’s right. Research shows that beyond product loyalty or even the purchase price, they often return because of customer service.

Not only do you want your customers happy with what they’ve purchased from your business, but you want them to be so happy that they’ll come back and bring their friends and family with them.  What can we learn about this type of customer service that works so well? Let’s find out.

What Makes Them Happy?

First of all, just like in romance, that first impression is what encourages a relationship to  begin. That connection should be the aim of any business. In some ways, customer service romances their clients – greeting them with a cheery hello or friendly email – and suggesting other products or services the person might enjoy.  You get to know the people, and you’ll learn what they like. People nowadays aren’t friendly enough – so genuine contact makes such a difference. It’s best to maintain those customer relationships, because it’s easier on the budget to keep them on board than it is to find new ones to replace them.  

Here’s some encouraging news:  statisticians tell us that 80% of the customers out there are generally satisfied with the customer support they get.  Work on that first impression and show that you care.

Why Do They Come Back?

Maybe it’s easier to figure out why they DON’T come back.  You’ve experienced this. You are put on hold after responding to a series of questions – and then you find out that the person who finally comes on the line doesn’t know any of those answers provided.  You have to tell the customer support person all over again! Or people treat you rudely when you ask questions or want to return an item. Whatever happened to the maxim that the customer is always right?  When we expect a certain kind of customer support and we don’t receive it, we generally turn our backs on that company.

We like smiles.  We like encouragement.  We like a thank you and a chance to provide feedback.  All of that is what keeps us coming back. If we have a question, usually we don’t mind if we get that answered with a phone call or an email or even a LiveChat session. We just want to know the answer.  Customers come back when their questions are answered in a timely fashion, completely and honestly. Work on customer retention by responding to them as quickly and thoroughly as possible.

Why Do They Tell Others?

You might think that customers will tell their family and friends about your business after months or years of interactions.  Not according to customers surveyed. Surprisingly enough, 75% of them said it was based on ONE encounter. Yikes! That may be the only chance you get – that first encounter.  Based on that, people can quickly become loyal to your brand. They often actually do your advertising for you. It becomes anecdotal. They talk about your business as if it’s a story with a happy ending.

So that’s the first impression again – such an important encounter.  What else? Repetition makes a stronger argument perhaps, because here it is:  when their questions are answered to their satisfaction, that’s something else they talk about. Here’s an encouraging statistic:  when a customer is happy, 11 people will hear about it – and there’s a good chance that one or more of them will check out your business.  Work on finding out what your customers are saying.

We’ve got software that will help you answer those questions about customer support.  With The Six Figure Mentors, if you don’t get back quickly to a new lead, you’ll get a push notification on your phone, reminding you that you need to make contact.  SFM is a leading-edge way to build an online business. Use this software to treat your customers well with quick responses and excellent customer service. Click on THIS LINK so that you can see how SFM works. And guess what?  If you have a question about it, we’ll provide a quick response!

Willing to Risk It?

We’re not all big risk-takers, but perhaps we’d like to be.  Taking risks is a two-sided coin – you’ll either be successful or you won’t.  If those are the odds, why would anyone take a risk then? When it comes to your business, though, you might be more successful if you DO take risks.  Let’s find out why.

Risks Push You Out of Your Comfort Zone

Your business is building slowly, but you keep hearing about others who are having more success.  You’d like to try some of the tactics they are using to market their products or services online, but you’re nervous about the learning curve and how much you don’t know.  You check this month’s numbers and realize that they haven’t moved much from last month. If someone would show you how to get started with digital marketing, you’re willing to give it a try.  This decision has pushed you out of your comfort zone. You’re willing to see what happens next month because of it.

Risks Teach You Invaluable Lessons

You made a big move.  You are now marketing more products, becoming the middle man for several hot items.  One of them takes off, but the other two have dismal outcomes. Instead of blowing off the decision and putting the results in the bin, you are going to do a market analysis to see what happened.  Obviously your current customers voted with their money for the one product; is there a different profile of customers that might become yours if you market the other two products differently? Maybe.  You’ll give that a try by reaching out to find a new customer base. By taking a risk on these three products, you’ve learned something useful about your customers and marketing tactics. 

Risks Help You Overcome a Fear of Failure

Some business owners are in a comfortable routine, unwilling to make any changes.  They are not surprised when the details of their business don’t change, although they wish they would.  These folks are afraid that if they try something new, they might fail. That is understandable, but because of that fear, they are stuck.  Instead, entrepreneurs sit down and create a list of what they’d like to try and what the results might be. They’ll also make a column to respond to this question:  “Knowing what I know, what’s the worst thing that can happen?” By preparing for success or failure, they are willing to try something new. By taking a risk, even if their efforts do fail, they’ve moved beyond that stifling fear of failure.

Taking a risk is daunting, especially if you are new at parasailing!  Here’s a way to boost your business, and quite frankly, it’s risk-free.  You can take your marketing to the next level with digital marketing. The Six Figure Metors will show you how to use our lead generation tool so that you can reach out to more people.  Why is it risk-free? We have a 30-day money-back guarantee. Go ahead. Sail above your competition by optimizing your online sales.

With a Goal in Mind

It’s true that soccer players have a different goal in mind, but the desire to complete an action is the same. Goals keep you focused, and step by step, you aim toward success. So if that’s the case, what steps must be taken in order to get where you want to be and do what you want to do? Let’s take a look.

First – Choose a Goal

This step may seem rather obvious, but without taking it, there’s no direction in your efforts. Create a list of things you’d like to accomplish. Now let the Voice of Reason have its say. How long will it take to complete each of these tasks? One by one, jot down the answer – will it take a day? A week? A month? A quarter? Or the whole year? Making certain that you’ve given yourself enough time to reach your goal is a crucial step in this process.

Second – Get Started

You know the phrase – the longest journey starts with the first step. Too often this is what snags people’s efforts. They find it easy to spell out what they’d like to accomplish, but getting started is another matter. BJ Fogg, a behavior scientist who runs a lab at Stanford University, will tell you that it’s not a step you should start with, but a tiny step. For instance, if you want to get more sleep at night, then the first night, go to bed 5 minutes earlier than usual. Do that for a couple of days and when you feel comfortable with this change, go to bed 5 minutes earlier than that. Gradually you can meet your goal of sleeping 7-½ to 8 hours a night, by taking these tiny steps to meet your goal.

Third – Keep Track

Once you have a goal in mind, break down the project into milestones. This planning is critical to your sense of accomplishment. Figure out how long it will take you to get to each milestone. You may not realize how far you’ve gone if you don’t keep track of these. Make a chart for your sleep patterns, for instance, to see how much more sleep you are getting each week. You may have a setback or two, but it’s important to see the trends and the progress.

Fourth – Reward Yourself

Here’s the most fun step of all. When you’ve met a milestone, reward yourself. Think of something that will serve as a motivation to keep on going. Some folks will increase the reward with each milestone as they get closer to their goal. Determine what will work for you and make a big deal of the celebration. You are a two-time winner with this step: not only are you well on your way to your goal, but you get a reward, too!

These four steps can help you work toward any goal you have in mind. We have another goal in mind for you. Expand your business with digital marketing. The Six Figure Mentors will show you how to use our lead generation tool so that you can more easily meet your business goals. So whether it’s soccer on the playing field or new customers for a business, a goal is often its own reward!